Designed by Women. Defined by Quality.
Driven by a Mission to Fund Cancer Research.
Welcome to the erin gray Story.
“Do what you love while you have the chance.”
Spoken by Erin’s mother during her five-year battle with pancreatic cancer, these words have become the heartbeat of our company. Today, erin gray is a women-owned and operated brand dedicated to crafting high-quality jewelry and apparel with a steadfast commitment to supporting cancer research. We share this story to remind you to live with intention and to replace self-doubt with courage.
- Our Roots: From a playroom floor to an Atlanta warehouse, we are a proudly bootstrapped, women-led team.
- Our Partners: We believe in fair, respectful and personal relationships. We have met each of the local artisans and small business owners with whom we work and honor the unique talents they bring to our collections.
- Our Essentials: We specialize in life-proof luxury - Waterproof, American-made 14k gold-filled jewelry and Peruvian Pima cotton tees so soft they have earned a cult following.
- Our Mission: We don’t just create - We give back. Your support fuels our annual donations to cancer research and organizations like CURE Childhood Cancer.
- Our Service: Exceptional service isn’t just a goal for us; it’s our way of saying thank you.
Meet Erin Gray Morton
Founded by designer Erin Gray Morton, erin gray design blends effortless style with a meaningful mission. After a successful 15-year corporate career in sports and entertainment marketing, Erin chose to return to her roots in fashion design following the heartbreaking loss of both her mother and stepmother-in-law to cancer. Out of grief emerged a passion to create beautiful things that do good.
What started as a boutique jewelry line has expanded into an apparel favorite, famously anchored by 'The Perfect White Tee' collection. Crafted from premium, custom-made 100% Pima cotton, Erin’s designs are thoughtfully engineered not to shrink, pill or lose their shape.
Today, erin gray is more than a lifestyle brand - it’s a vehicle for change. Through a proud partnership with CURE Childhood Cancer, the company makes regular donations to support cancer research and organizations like CURE Childhood Cancer.
Live. Wear. Inspire.
Brand Snapshot
- 10 Years of Style - Founded in 2016 in Atlanta, GA. Celebrating a decade of elevated, effortless style.
- The “Life-Proof” Standard - Specializing in high-quality 14k gold-filled jewelry and ultra-soft Peruvian Pima cotton apparel, designed to be lived in and loved.
- The Footprint - Available online and in hundreds of boutiques nationwide.
- Style with a Purpose - Proudly women-owned and committed to funding childhood cancer research, donating a percentage of sales to CURE Childhood Cancer
Logo / Imagery
Looking for official imagery? For high-resolution logos, product and lifestyle images or editorial exclusives, please contact kate@eringraydesign.com.
